The Centers for Disease Control and Prevention says a healthful diet is something that children need to start when they’re young to contribute to proper growth and development and prevent different health conditions like diabetes and heart disease.
When kids have a bad diet, it can increase the risk of becoming overweight or obese.
In a study led by a researcher from The Ohio State University, elementary school students were introduced to the vegetable heroes “Super Sprowtz” through banners and videos in lunchrooms.
If we put the time and good resources into marketing healthful choices to kids, it can work.
Hanks and the research team tested three interventions in 10 public elementary schools in urban New York State.
In some, they wrapped the bottom portion of the salad bar with a vinyl banner depicting the super veggies. In others, they played Super Sprowtz videos in the lunch room. And in others, they tried both tactics.
In schools with the salad bar banners, the researchers saw 24 percent of kids taking vegetables from the salad bars, almost double what they’d observed in the weeks leading up to the change.
In those schools that had characters on the salad bar and on video, veggie selection jumped from 10 percent to almost 35 percent.
The researchers saw no significant improvement in schools with videos alone.
In some cases, students ate from the salad bar three times as much.